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Website Analysis and Improvement Suggestions
Online Press Releases1.  Marketing Campaign Analysis:
AceEngine team members will investigate the effectiveness of each online marketing project and outline how to improve upon these efforts.

  • Global and project specific impressions
  • Global and project specific click throughs
  • Global and project specific estimated ROI (Return On Investment)
  • Advice on ways to further refine your existing marketing projects.
  • Suggestions for online marketing avenues that are not currently being utilized.

2.  Traffic Analysis.:
AceEngine team members will gain an understanding of the current website's usage.  The usability, search engine friendliness, and marketing efforts will all affect a website's traffic.

  • How are visitors arriving to your website?
  • What are the landing pages of existing campaigns?
  • What are the entry pages for specific searches?
  • What pages are people exiting from, & how does this correlate to various marketing campaigns?
  • What are the common navigational paths?
  • What are the keyword phrases currently used to find

3.  Web Site Analysis:
AceEngine will review and offer specific solutions based on best practices for search engine friendliness as well as usability for the existing website.

  • Server configuration
  • Global website assessment
  • Page specific suggestions
  • Site navigation suggestions
  • Gain an understanding of the benefits and limitations of the current content management system

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